August 2011
8 posts
Create your personalised bedroom on YouTube with... →
IKEA have used the results of a UK study to redesign their range of bedrooms in stores across the country. Over 2 million Brits were questioned about their home lives in an effort to create relevant designs that provide solutions for people’s needs. As part of a new bedrooms campaign, revolved around helping people go to bed happy, the IKEA UK YouTube channel features a tool for creating your...
Test your Google skills with Google puzzle →
Google Japan has released The Google Puzzle, which allows users to test out their brain skills, and at the same time showcase the advanced functionality of the Chrome browser. The Google Puzzle is an interactive, HTML 5-based game where the user is presented with a series of puzzles that require you to do a bit of searching on Google in order to solve them. The difficulty of the puzzles is...
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Ask the Expert from L'Oreal Men Expert →
L’Oréal‘s new campaign for it’s ‘Men Expert’ range of products, developed by VCCP London, features a confident man called ‘The Expert’ who answers a number of questions in a series of online videos. The campaign includes a Facebook page for the brand, where you can ‘like’ The Expert and post a question of your own on the wall for him to reply to. The first video answers the question “How do you...
New OK Go interactive video →
OK Go return with another experimental music video for new track All Is Not Lost, this time created in collaboration with modern dance company Pilobolus.
The video is an interactive HTML5 number, and is intended to be viewed primarily on the Google Chrome browser. Like Arcade Fire’s Wilderness Downtown before it, the promo uses pop-up windows in an unusual way, and also allows viewers to...
Delivering on never
I will never miss a deadline
I will never leave a typo
I will never fail to warn you about a possible pitfall
I will never charge you more than the competition
I will never violate a confidence
I will never let you down
I will never be late for a meeting
There are lots of sorts of never you can deliver to a customer. You can’t deliver all of them, of course. Picking your never and...